Immediate Preparations for Seasonal Promotions: A Crucial Task for Your Eatery at Present Moment
Hey there! Let's chat about your holiday hours for your business. With Christmas just around the corner, it's crucial to keep your customers in the loop about your operating hours. Here's a quick rundown on how to ensure everyone knows when you'll be open and when you won't:
First, let's tackle Google My Business. Hop onto your account, head to the "Info" tab, and click on "Hours." You can add special hours for holidays right there. To make an even bigger impact, use the "Posts" feature to give your customers a heads up about any holiday schedule changes or special events.
Next, let's focus on Yelp. Navigate to your business profile, click on "Profile," and update your holiday hours under the "Info" section. Want to be extra clear? Use the "Announcements" feature to alert customers about your holiday hours.
Moving on to Facebook, go to your business page, click "About," and update your hours under the "Hours" section. To increase visibility, create a post announcing your holiday hours and pin it to the top of your page.
Now, let's not forget about TripAdvisor. Log into your management account, go to the "Settings" section, and update your holiday hours. To keep your visitors informed, use the "Announcements" feature to share your holiday schedule.
As a bonus, make sure your website displays your holiday hours clearly, ideally on the homepage. Use social media platforms to post reminders, and consider sending emails or SMS notifications to your subscribers. The key is to maintain consistency across all platforms to prevent confusion.
Oh, and one more thing - Yelp even sends emails to remind you about updating your holiday hours! So if you haven't got round to it yet, now's the time to do it. And for those who find managing multiple listings a struggle, there's Marqii - a tool that lets you update all your listings for all your stores with just a click. Link to Marqii's website and LinkedIn profile can help you out.
Stay on top of your game and keep your customers happy this holiday season! If you have any questions or need help, I'm just an email away: [email protected]
Here's the lowdown on what I do:
- I help restaurants build guest marketing programs.
- I help hospitality tech companies with lead generation and content marketing.
Besides keeping your customers informed about your holiday hours on various platforms like Google My Business, Yelp, Facebook, TripAdvisor, and your website, consider enhancing your lifestyle and dining experiences by offering special food-and-drink menus for the holiday season. Additionally, for a cohesive home-and-garden atmosphere, consider decorating your establishment according to the holiday theme to create a festive ambiance for your guests.
