Strategies for Marketing Your House During Autumn!
Selling your crib during the fall season ain't no walk in the park, but it can surely be done with the right plan in place. If you're considering dumping your digs this autumn, here's how to get ahead of the competition and maybe even unload your joint quicker than pumpkin spice lattes fly off the shelves.
Homes get flipped year-round, and while some seasons are more popular than others (like spring), the fall offers its own unique perks. Potential buyers may have more time to browse for properties during the warmer months and aim to settle before the academic year starts. In the fall, you might be dealing with what's known as a seller's market—there's just not enough houses on the market to keep up with the demand.
Whether it's a buyer's market or a seller's market, there are some tips to keep in mind as you prep to part ways with your humble abode in the autumn months. And remember, it's wise to check out a home and real estate guide (like eXp) to stay informed on all your queries and needs.
Spruce Up The Yard
As the leaves start falling, you gotta keep your yard looking tidy to avoid piles of leaves during open houses. One way to get your yard ready is by hiring a tree trimming service in Brooksville to prune trees and shrubs. Keep raking those leaves and clearing your walkways. Remember, this is a task you'll need to stay on top of during showings. Giving your yard a smooth transition from summer to fall is essential, especially in the front, since that's the first area potential buyers will see.
Boost Your Curb Appeal
Real estate agents call the front of your home's appearance to buyers "curb appeal," and when you're selling, it truly matters—whether it's fall or any other time of year. Trimming back the plants in your yard is one aspect of curb appeal. Other attention-grabbers include mending cracked walkways, filling in bare spots in the grass with mulch or other ground cover, and adding potted plants to your front door for a pop of color. Giving your front door a fresh coat of paint in a fun hue like red, green, blue, or yellow can create a vibrant touch as the days get shorter.
Light It Up
When you're showing your home in the fall, there's a good chance potential buyers will visit it after dark. To present your property in the best way possible, make sure every room is well-lit. Add floor lamps, switch out bulbs, and remove heavy drapes to let in as much natural light as possible.
Make It Cozy
Buyers want to feel comfortable in their new home, and one way to increase your property's appeal during the fall is by creating a warm, welcoming ambiance. Keep your home well-lit, but not overpowering. Putting lights on dimmers can help you adjust the illumination according to the time of day. Avoid scented candles, as not everyone appreciates 'em. Opt for unscented designs instead. Update your home decor with fall colors, new pillows, or blankets over couches. Keep holiday decorations to a minimum, but add seasonal touches like gourds, a bowl of apples, or other natural elements.
Snap Photos Wisely
Online presentation can be one of your best marketing strategies, as any real estate agent will tell you. With the sunlight hours decreasing in the fall, make sure you schedule your photoshoot during daylight hours when your home looks its best. You might also want to time the photo shoot before leaf drop to capture the beautiful autumn colors. Collaborate with your agent and photographer to decide the best timing and set a plan in case there's a storm, and you need to reschedule.
Selling your home in the fall follows similar steps to selling during other seasons, but with some special considerations. With a few updates, you'll be on your way to finding the perfect buyer.
Selling your home article and permission to publish here provided by Joaquin Miranda. Originally written for our platform and published on October 30, 2022.
Enrichment Insights
- Streamline the process: Follow these best practices for promoting your home online, capturing high-quality photos, and highlighting your property's autumn appeal.
- Take advantage of natural light: Shoot both exterior and interior photos during the day to showcase your home's best angles.
- Showcase seasonal features: Include images of autumn decor, pumpkins, and colorful leaves in your listing photos.
- Use a professional photographer: If possible, invest in a professional photographer to ensure high-quality, engaging images that attract potential buyers.
- Amplify curb appeal with seasonal touches: Give your home an autumn makeover by incorporating seasonal plantings, pumpkins, mums, and ornamental kale into your landscaping.
- Enhance your home's exterior appeal: Maintain your yard by raking fallen leaves, mulching flower beds, and cleaning gutters and downspouts to present a well-groomed exterior.
- Add warmth and coziness to the interior: Declutter, deep clean, and stage key rooms with warm throws, pillows, and light autumn decor to create a welcoming atmosphere for potential buyers.
- Light it up: Illuminate both the interior and exterior of your home by using warm lights—lamps, floor lamps, bulbs, and accent lighting—to create a bright, inviting space for showings in the autumn months.
During the fall season, it's essential to maintain your yard's tidiness and boost curb appeal by trimming plants, mending walkways, and adding seasonal touches such as potted plants and a fresh coat of paint on your front door. Additionally, paying attention to lighting throughout your home and highlighting cozy elements within will help create a warm and welcoming ambiance, potentially attracting potential buyers during the autumn months.
