World Bloom Revolution: Star Roses's Global Domination in the Realm of Painted Roses
In late 2021, Star Roses identified an opportunity in the tinted rose market, recognising that most available options lacked aesthetic appeal, vase life, or presentation. Seizing this chance, the renowned flower company embarked on a mission to revolutionise the tinted rose experience for their customers.
Star Roses' journey began with the launch of the 'Velvet Collection', a line of roses featuring a coated layer of velvety fabric, one of their most iconic collections to date. This innovative approach has since helped diversify portfolios and elevate the floral experience for their customers.
The company's commitment to learning and perfecting every technique behind tinted rose design was evident throughout 2022 and 2023. The team trained with industry experts, tested dozens of methods, and standardized processes to ensure consistent, top-notch results.
Today, Star Roses specialises in tinted roses, offering over 400 exclusive designs for national and international markets. Behind every tinted rose at Star Roses is technique, artistry, strategy, and a message that travels from Ecuador to the world.
Each new tinted rose design at Star Roses is born from conversations with clients, close observation of global trends, and the company's creative drive. Seasonal collections of tinted roses have become a hallmark of Star Roses' collections for various holidays like Easter, Valentine's Day, Halloween, and Christmas.
Star Roses also offers a series of permanent tinted rose lines known for their special style and innovation. The initial tinted rose designs included classic models like blue roses and rainbow designs.
In 2024, Star Roses built a dedicated post-harvest facility exclusively for their tinted roses. Equipped with a dehydration chamber, absorption room, specialized tinting area, and a space for sorting and bunching, this facility allows for optimal standards of hydration, handling, absorption, and aesthetics for tinted roses.
The impact of Star Roses' tinted roses has been significant, making an impact in markets that previously didn't buy tinted roses, with customers actively seeking them out after seeing how these unique products transformed their businesses. Each tinted rose design at Star Roses has a unique name that reflects originality, coherence, and emotion, chosen by the marketing manager in collaboration with the sales and development teams.
Each tinted rose design at Star Roses is designed to captivate the eye and the heart. The company's mindset is defined by a commitment to investing in technology, training, and growth, as they believe it's the only way to truly be 'Nothing Like It'.
For more detailed information specifically about Star Roses’ tinted rose division development, you may need to consult Star Roses’ official releases, company histories, or horticultural industry publications for precise timelines and methods.
- Recognizing a gap in the market for appealing tinted roses, Star Roses launched the Velvet Collection in late 2021, setting a new standard for design and vase life.
- Tinted rose offerings at Star Roses grew over the years, resulting in more than 400 unique designs, catering to national and international markets.
- Each tinted rose design is thoughtfully crafted through conversations with clients, observation of global trends, and the creative drive of the team at Star Roses.
- In 2024, Star Roses constructed a dedicated post-harvest facility for their tinted roses, utilizing advanced technology to ensure optimal hydration, handling, and aesthetics.
- The fashion-and-beauty and home-and-garden industries have taken notice of Star Roses' innovative tinted rose designs, with customers actively seeking them out for their uniqueness and transformative impact.
- Star Roses continues to push industry boundaries, investing in technology, training, and growth to maintain their status as 'Nothing Like It' in the floral design, lifestyle, and technology sectors.
